Date: 26th June 2018 at 5:07pm
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Earlier this afternoon Sheffield Wednesday detailed the way Owls fans could be one of the first to see the new home kit for the Championship campaign of 2018/19.

With new GDPR data protection rules in place – I’m sure fans are well aware of them with the abundance of ‘do you love us, can we have permission’ emails in recent times – it’s quite a novel way around ensuring fans to pass permission over or sign up fresh.

In order to see the new kit, fans had to sign up to the clubs’ database and agree to receive the latest news, ticket information, merchandise flyers, hospitality and whatever else goes into Hillsborough ‘outbox’.

For those already registered, they simply had to confirm one or two things.

That wasn’t the main issue for fans though, it was the fact that there was no release date associated with the kit. Naturally, many feared a repeat of last season where those wanting to buy the shirt had to wait until October before they could do so.